Writing Test 2 - Task 2

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 Question:

In their advertising, business nowadays usually emphasise that their products are new in some way.

Why is this? Do you think it is a positive or negative development?


My answer:

Business nowadays relies on innovation to keep their products likeable for the consumers. That is the reason why many advertising claim that the product has something new to offer. Prime example is the rise of google who at first appear on internet or search engine like yahoo, now turn as provider for many digital needs and eventually leading the browser market share. The spirit of innovation can also be found at apple. Which almost every year release a new model to keep their customer engaged. While this advertising promote consumerism. I believe there are more advantages of it rather than negative impact.

Advertising is created to attract buyers to buy more. With showcasing a new innovation, advertising become more appealing, and it triggers users to buy more. For wealthy customers, new model of the products mean it is time to buy again. This lead environmental exploitation not only from material extraction but also waste production.

However, this natural degradation can be avoided if the production and consumption is responsible by implementing eco-friendly procedures. Promoting something new contribute much to our economy. As every product has a lifetime. The need of new products is just unavoidable. Good advertising result revenue growth that eventually provide jobs for people. Discovery of a new products is what makes our civilization differ from other species as humans is gifted with creativity and minds. Finally, by allowing company to innovate, it provides bunch of options for customer that resulted the competition of quality as well as price. This will be helpful not only those who have money, but also those who lack of financial capability.

In conclusion, emphasizing something new at advertising has more benefit than drawbacks.

Hi Guys. My name is Zul, and I am happy to share some of my knowledge and experience on English development. You can find my writings about English in the link below:

Tugas membuat summary (Writing Correction)

Membuat surat complaint in English (Writing Correction)

Membuat surat lamaran kerja (Writing Correction)

Contoh grammar correction

IELTS Writing task 1 - test 1

IELTS Writing task 2 - test 1

IELTS Writing task 1 - Process

IELTS Writing task 2 - Agree and Disagree

Vocabulary dan Slang

Connect to me via linked in the link below:

https://www.linkedin.com/in/zulkhaidirpurwanto/


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